
Building, Creating, Innovating: Powered By Women
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At Built By Her, we dive deep into the stories of women who are building companies, leading initiatives, creating and innovating in their fields.
If you’re passionate about learning from creators, builders, and innovators, who are pushing boundaries, this podcast is for you.
From 30 to 100: How to Scale People, Process, and Culture
07/10/2025Listen nowIn this episode, Wiebke, VP People & Business Operations shares how she scaled the team from 30 to 100 while keeping culture and clarity intact. She breaks down what to structure early, what to keep flexible, how to build belonging in a remote-first setup, and why clear communication and tough people decisions are the real levers behind sustainable growth
From Complex to Clear: B2B Marketing That Builds Trust
23/09/2025Listen nowIn this episode, Julieta, featured on the Women in Fintech Powerlist and now leading marketing at Upvest, shares how to turn technical products into stories that resonate. With over a decade of experience from startups to corporates, she explains her approach to campaign planning, balancing logic with emotion, and why credibility and trust are the real currency in B2B marketing.
Recruit, Ramp, Review, Retain, Rise: A Framework for Culture That Scales
11/09/2025Listen nowFrom interviews that reflect values, to onboarding that sets people up for success, to promotions that play to strengths — Julia walks us through her 5 R’s of Culture OS and how leaders can turn culture from buzzword into system. She discusses the critical role of employer branding and company culture in driving business success and emphasizes that culture is not merely a marketing tool but a holistic approach that encompasses values, behaviors, and the overall work environment.
Julia also offers a free culture audit.Scaling Trust: The Power of Comms in VC and Startups
23/06/2025Listen nowIn this episode, Elisheva , VP Communications at Earlybird, shares how great storytelling drives trust, visibility, and long-term brand value—whether you’re a VC or a founder. We dive into how comms supports portfolio companies, amplifies investor voices, and turns funding announcements into strategic moments. From aligning internal narratives to earning media in a shifting landscape, this is a practical guide to building reputation across the ecosystem.
From Venture Debt to CVC: Why Financing Strategy Isn’t One-Size-Fits-All
26/05/2025Listen nowIn this episode, we sit down with Mila Pavlovic, a startup mentor and finance generalist, to unpack the real risks and rewards of different startup funding routes. From the hard truths of venture debt (it’s not a shortcut) to the misconceptions about corporate VC (it’s not free access to customers), Mila shares practical insights on how founders should approach financing. We explore the importance of a “firewall” between corporate HQ and venture teams, the problem with assuming debt is right for your startup, and how to build a funding strategy that actually fits your business.
Rethinking VC: From Gatekeeping to Storytelling
06/05/2025Listen nowIn this episode, we explore how content reshapes access to the world of venture capital. Uma shares how she went from biochem student to VC insider, the role of curiosity over credentials, and why writing is one of the most underrated tools for breaking into a closed industry. We dive into the power of community, the rise of nontraditional backgrounds in VC, and how content can drive real change.
The Science of Trust: How to Build Partnerships That Actually Work
11/02/2025Listen nowIn this episode, Theresa, founder of AchieveUnite and an expert in partnerships discusses its importance in business and introduces her book on the subject. She explores partner lifetime value, the role of trust, and the Partnering Quotient Index (PQI) for measuring collaboration. The conversation dives into trust profiles, common challenges for new companies, and the future of partnerships.
Beyond BMI: Why Your Weight Doesn’t Define Your Health
17/01/2025Listen nowIn this episode, we sit down with Kristen, a registered dietitian nutritionist, to explore the intricate dynamics of eating disorders and our complex relationship with food. From her journey of transitioning from psychology to nutrition to challenging the myths of diet culture, Kristen offers a raw and insightful look into how food impacts both our mental and physical health.
Not a Niche: The Fight for Better Women’s Healthcare
23/12/2024Listen nowIn this episode, Jil Berning, co-founder of Femote, shares how her startup aims to revolutionize gynecological care. From rapid at-home testing to stigma-free consultations, we dive into the systemic failures in women’s healthcare, the gender data gap, and how Femote is the future of healthcare—accessible, empowering, and long overdue.
Six Floors of You: How PCM transforms Communication and Leadership
09/12/2024Listen nowIn this episode, Magda Tabac breaks down the Process Communication Model (PCM) and its application in understanding personality diversity, communication styles, and stress management. We explore the six personality types, the metaphorical “elevator” of adaptability, and practical tips for leaders to foster effective communication and team harmony.
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built by her
From startups to passion projects—hear how these women are shaping the world